AI engines and Google Maps "triangulate" your business identity across platforms. When your name, address, services, or description conflict between your website, Google, and Facebook — you lose trust signals and rankings.
| Signal | Website | Status |
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Platform-by-Platform Checklist
- Website ↔ Google Business Profile: Business name, address, phone, hours, and services must be identical.
- Website ↔ Facebook Page: Business name, address, phone, About text, and category must match.
- Google ↔ Facebook: Category, hours, and contact info should align.
- All Platforms: Use the same logo, similar cover images, and consistent brand messaging.
- Schema Markup: Your website's JSON-LD
LocalBusiness schema should contain the exact same NAP as your Google and Facebook listings.
After making changes: Use your remaining scans to re-scan and verify your signals improved. Click "Re-Scan (After Fixes)" above.